| To help you avoid the heartache and headaches of
choosing the right real estate broker for you, here are some ideas I
and other people "who have been there done that", recommend. Believe
me it will go better with a good agent. 1. Avoid the
temptation of letting family members or friends give it a go. Yes it
is nice to help a loved one or friend get their foot in the door and a
commission in their pocket. Remember it is more difficult to talk to a
family member especially when things go wrong because it becomes
personal and can create hard feelings that will last for years. This
is not iron clad of course, family members may have 15 years of
experience and be very professional and handle the transaction with
ease. Just keep in mind the emotions involved with family members. You
treat and talk to each other differently, not like with a stranger.
2. Avoid part time agents, those who practice in
their spare time. Real estate laws and practice are always changing, as
is the marketplace. You need someone who gives it their all 24/7 and
who is paying attention to a life long career.
3. In larger markets and even in the Fort Collins
and Loveland Colorado markets it is always good to interview agents
who have had experience buying and selling in the exact neighborhoods
and areas you live in or are interested in buying in. This is
especially true in areas like acreages, farms and ranches where
it becomes even more critical.
4. When interviewing an agent remember you are
hiring an individual business man who actually owns his own business
to do a very complicated job for a very good fee. Do not be afraid to
ask him/her the tough questions. Who have they worked with and be sure
to get the
names and phone numbers of the last three. Then check them like you
would any other references you check when you hire an employee or
contractor. Good brokers will be happy to give you names. If they
hesitate there might be a problem. Also ask them how many transactions
they have done so far in the year. When all is said and done and the
dust settles, in sales, success breeds success.
5. If you are a seller you need to get a
comparative market cost analysis and an average days on the market
analysis in
your price category. In addition you need historical records of prices,
number of homes sold in your price so you can determine how tight the
market is and whether it is rising or falling. This can be very
important depending on your category. For example: in the Fort Collins
and Loveland markets in spring of 2006 condo prices were decreasing in price
much faster and further than single family homes.
6. If you are a seller you should receive a
marketing plan for how the broker plans to market your home which now
is like any other product for sale. The tighter the market the more
the competition. When demand falls and inventory increases sellers
have to be nimble and quick to be the most successful. You need all
the information from your agent you can get. Other
questions, will there be open houses?, advertising and in what media?
What other marketing tools are they going to use. Many brokers
have their own supplements and advertising books now, will you be
included and when? And very important what will be your internet
exposure for your home. The internet is becoming more and more of a
selling and buying tool. Again according to the National Board of
Realtors 74 percent of all potential home buyers use the internet as
part of their real estate transaction nationwide. You may feel free to
ask for their plan in writing.
7. Do not let it bother you one way or another if
the broker is male or female. In over 25 years of experience it does
not matter. There are really good ones and really bad ones and
everything in between, no matter what sex they belong to. The one that
feels right to you is your best bet.
8. Finally and maybe even most important, don't
forget the gut emotion factor. This is also called hunch or women's
intuition. Do not discard this feeling. How do you emotionally feel
about working with this individual. If you feel good your chances of
success are very great and if your gut feels bad, things could
get ugly.
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